Week 9

I know this is going to be nothing new as of recently but this week Dunkin was very active and got a lot of attention from their followers. The first post I looked at was a picture of their new water/coffee bottles. The bottles are pretty cute, they are tall and sparkly and if someone gave me one as a gift I probably wouldn’t return it. This post of the water bottles has 490 comments and the caption states how they are only available at select locations. The second picture I chose is of what looks to be a new donut flavor. The caption describes them as a cookie butter donut. The post has 590 comments. Combining this information with “data” from previous posts seems to show that the posts advertising new things seem to do better than the funny ones. This information does kind of surprise me but in a way it makes sense because people want to talk about what’s news or tag their friends in the comments.