Week 6

This week I would say Dunkin was pretty active on social media. The two posts I chose to look at were to no surprise, considerable funny pictures. The first picture is of three spider munchkin donuts with the caption my three brain cells when it’s time to order at the drive through. I think that this post is pretty relatable and I would have suspected it to have a lot of likes and comments. However we still cannot see instagram likes and it only has 180 comments. Compared to Dunkins other posts, 180 is pretty low. The next post I screenshotted was a little clip of a hypnotic circle with a picture of a coffee in the center with the caption saying shhh don’t question it just get the coffee. I’d say if I saw that post when I was near a dunkin, I’d get a coffee. It also didn’t do incredibly well for comments though with only 220 right now. I have noticed that when I go back and look at posts from past weeks, they have significantly more comments than the first time I saw them. So maybe a week from now when I look back at these posts that don’t seem to have done that well they will have more activity.

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